Two wine events. Two major cities. Two thousand people…
A full gamete of Barossa wineries converged upon Sydney’s old Carriage Works and Melbourne’s old Meat Market across 2 Saturdays in July. All were there in support of the Barossa as a region, as well as flying the flag for their own vineyards. Brockenchack showed the kids around and while Mackenzie William and Miss Bronte got on with the punters like a house on fire, Jack Harrison hid under the table most of the day, but when he did come out to say hi, he simply blew everyone away. The Grigio was on point, showing great upfront fruit of lychees and stone fruits with a mid palate finish and yet again shone in a sea of big Barossa reds – converting many red wine drinkers to this beautifully refreshing, crisp beverage.
But it was our NV Great Scott Sparkling Shiraz which really delighted and impressed the crowd, with this wine taking out the top spot for most sales across the two days.
These events are a great chance for us to reconnect in person with our existing customers and an equally great opportunity to create establish some new wine-friendships. The most important thing that I’m finding through showing our wines at these types of events across Australia, is that people are loving our wines, they are infatuated by the history of the vineyard and revel in the stories that we share. We will keep the quality of flavour and structure right up there, and you guys just keep on spreading the word.
Starting at 3.30am and finishing at 11.30pm for both the Sydney and Melbourne events, makes for big, long days of travel. But the energy I get from the 20 or so people on the day telling me that our wines are the best on ground, makes me smile as my head finally hits the pillow and I drift off to sleep and dream about pouring wine tasters all night.
Till the next one!